There’s a question I like to ask when I talk to a small business owner about sales: “What’s your sales target for this month?” The answer is often something like, “I want to sell more,” “I’d like to hit $10,000,” or simply, “Let’s see how the month goes.” And I completely understand those answers. When
Tag Archives: sales opportunities
It’s 9 a.m., and I ask myself a simple question: What would I do today if I had to get a new customer before 6 p.m.? I can’t sit around waiting for someone to find my Instagram post. I can’t rely on Google to send me a new inquiry. And I’m not going to spend
A few weeks ago, I spoke with the owner of a small business in Philadelphia who was frustrated because sales just weren't taking off. He had invested in social media, improved his website, and even started asking his most loyal customers for referrals. Still, the results were falling short of his expectations. As we reviewed



